Bollywood Icon Akshay Kumar Becomes Face of Crystal Crop Protection

Crystal Crop Protection Limited, a leading Indian agri-input company, has announced the appointment of celebrated Bollywood actor Akshay Kumar as its new Brand Ambassador.

The collaboration, marked by a national campaign titled 'Desh Ka Kisan, Desh Ka Asli Hero', honors the enduring spirit of Indian farmers. This partnership aligns the three-decade dedication of Crystal Crop Protection to agriculture with Akshay Kumar's influence, aiming to boost the adoption of modern farming solutions and increase farm profitability.

Executive Chairman Ankur Aggarwal highlighted that this association connects a national icon with the farmers who are pivotal to the nation's sustenance. Kumar, a proponent of integrity and social issues, reflected on the natural synergy with Crystal's mission, vowing to amplify the voices of Indian farmers.

Sohit Satyawali from Crystal Crop Protection remarked that Kumar's credibility will enhance brand efforts in offering advanced agricultural services.

(With inputs from agencies.)