Tourism in Jammu and Kashmir: Resilience Amid Terror
In the first half of 2025, domestic tourist visits to Jammu and Kashmir exceeded 95 lakh. Despite recent terrorist attacks, the region's tourism sector showed resilience. The government has yet to assess the economic impact on local tourism-dependent businesses, although efforts are ongoing to mitigate negative effects and promote recovery.

- Country:
- India
Jammu and Kashmir witnessed over 95 lakh domestic tourist visits in the first half of 2025, as per official data. Despite challenges posed by a recent terrorist strike in Pahalgam, efforts are underway to bolster the state's tourism sector.
Union Tourism Minister Gajendra Singh Shekhawat, responding to queries in Parliament, acknowledged no formal assessment of economic impact on stakeholders has yet been conducted. The attack on April 22, which killed 26 tourists, triggered a spirited response with India's 'Operation Sindoor' targeting terrorist bases in Pakistan and PoK.
The discussion emphasized the country's resolve against terrorism, as articulated by Defence Minister Rajnath Singh. The Ministry of Tourism remains committed to supporting Jammu and Kashmir's tourism, striving to counteract the adverse effects on the region. Recent initiatives highlight a national effort to promote tourism resilience and growth.
(With inputs from agencies.)
- READ MORE ON:
- Jammu
- Kashmir
- tourism
- domestic
- terrorist
- attack
- Pahalgam
- Operation Sindoor
- economic impact
- recovery
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