Fully Filmy Unveils Rajinikanth-Inspired Coolie Merchandise
Fully Filmy, an Indian movie merchandise brand, launches an official collection for the Tamil film 'Coolie' starring Rajinikanth. This marks the brand's biggest collaboration with the superstar. The merchandise includes T-shirts, posters, and plans for other products, reflecting India's cinema culture.
- Country:
- India
Chennai, August 5, 2025: Indian movie merchandise brand Fully Filmy has introduced its much-anticipated 'Coolie' collection, themed on the Tamil-language film starring Rajinikanth. The action thriller, directed by Lokesh Kanagaraj, is set to hit cinemas on August 14.
This collaboration is Fully Filmy's third with Rajinikanth and its largest endeavor to date. The initial launch features T-shirts and posters, with a wider range, including badges and figurines, in the pipeline. Co-founders Raunaq Mangottil and Anand Srinivasan aim to elevate cinema engagingly, emulating the extensive sports merchandise culture.
With 'Coolie' generating significant buzz, Fully Filmy seeks to harness the fan frenzy by offering various memorabilia, marking a new chapter in celebrating Indian cinema. The collection is available online, with shipping options across India and select international markets.
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