The Body Shop Reimagines Retail Experience with Vibrant Noida Store Relaunch

The Body Shop rejuvenated its Noida store at DLF Mall of India, collaborating with Minus 30 for a special passionfruit gelato to accompany its new passionfruit bath and body range. The revamped store features a striking mural, embodying Noida's culture and The Body Shop's commitment to purpose-driven beauty.


Devdiscourse News Desk | Delhincr | Updated: 02-09-2025 18:13 IST | Created: 02-09-2025 18:13 IST
The Body Shop Reimagines Retail Experience with Vibrant Noida Store Relaunch
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The Body Shop, an ethical beauty brand, has relaunched its Noida store with a fresh and interactive design. The DLF Mall of India location now boasts a layout facilitating purposeful beauty and customer engagement, blending retail with actionism.

Adding a unique twist to the event, The Body Shop collaborated with Minus 30 to create an exclusive passionfruit gelato, enhancing the debut of the new Passionfruit Bath & Body Range. This partnership provided a multi-sensorial experience for customers on opening day.

The store's mural, inspired by Noida's vibrant culture, highlights The Body Shop's dedication to community empowerment and creative expression. The brand's commitment to sustainability and ethical beauty is further emphasized through this initiative.

(With inputs from agencies.)

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