OPPO India's Tum Jagmagao Campaign Shines Brighter This Diwali
OPPO India has launched its 'Tum Jagmagao' campaign for Diwali, featuring Ranbir Kapoor and Jitendra Kumar. The campaign uses storytelling to convey the essence of Diwali, highlighting how OPPO's devices, like Reno14 5G, enhance festive celebrations by connecting people. It's promoted across social media and select OTT platforms.
- Country:
- India
On October 6, 2025, OPPO India unveiled its latest brand campaign 'Tum Jagmagao' featuring celebrities Ranbir Kapoor and Jitendra Kumar, aiming to uplift the festive spirit of Diwali. The campaign focuses on the authentic moments that define the festival, using cinematic storytelling to emphasize connecting with one's true self.
The centerpiece of the campaign is a film where Ranbir Kapoor returns to his childhood home, rekindling memories and discovering the joy of Diwali through personal reflections. OPPO's Reno14 5G Diwali Edition and F31 Pro+ 5G play pivotal roles, showcasing their capability to bridge distances and capture priceless moments.
Emphasizing the symbolic and functional aspects of its device offerings, OPPO aims to enhance festive connections through technology. According to Sushant Vashistha from OPPO India, the 'Tum Jagmagao' campaign is a testament to their commitment to helping people embrace life's colorful moments with innovative solutions.
(With inputs from agencies.)
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