Olympian Ilona Maher Becomes a Barbie Inspiration
American Olympian Ilona Maher, a bronze medallist, has been honored with her own signature Barbie doll by Mattel as part of their effort to promote body positivity. The doll, reflecting her athletic physique, will be available next year, coinciding with International Day of the Girl celebrations.
American Olympian Ilona Maher, known for her social media prowess, is now immortalized as a Barbie doll. The bronze medallist's likeness transitions from the rugby field to toy-store shelves, elevating rugby's presence in the U.S. where it usually remains under the radar.
Mattel's new Barbie, featuring Maher's defining attributes like her red lipstick, braided ponytail, and athletic build, embodies her quest for body positivity. The doll is set to hit stores next year, showcasing Maher's influence in redefining standard beauty norms.
Maher's doll, meticulously designed with details like knee-pads and Adidas cleats, highlights a broader initiative celebrating women in sports. While other rugby athletes' dolls are created, Maher's will be uniquely available for retail by fall 2026, targeting young girls' perceptions of beauty and femininity.
(With inputs from agencies.)
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