Google Empowers Indian Consumers with Direct Pixel Sales

Google has taken a significant step in enhancing its presence in India by launching direct sales of Pixel devices through the official Google Store. For the first time, Indian consumers can directly purchase smartphones, watches, buds, and accessories from Google online.

The move complements Google's substantial online and offline retail footprint, according to a company statement. This initiative reflects Google's strategic focus on India's rapidly evolving smartphone market, as noted by Mitul Shah, Managing Director of Devices and Services at Google India.

Shah emphasized that while Google remains committed to expanding retail availability and strengthening customer support, there is currently no specified timeline for the establishment of physical Google Stores in India. The efforts align with Google's broader strategy to empower Indian users with AI-driven technology.

(With inputs from agencies.)