Hero MotoCorp's Bold Expansion: Pioneering the Electric Mobility Frontier

Hero MotoCorp is paving the way for global expansion, entering Europe's market in 2025-26. The company is also mentoring startups and advancing in electric mobility with a significant sales surge. Partnerships and investments bolster their international and premium market presence, driving innovation and sustainability in mobility.

Devdiscourse News Desk | New Delhi | Updated: 14-07-2025 14:04 IST | Created: 14-07-2025 14:04 IST

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Hero MotoCorp is setting its sights on European markets with plans to expand into Germany, France, Spain, and the UK by the second quarter of 2025-26. This marks a significant step in their global expansion roadmap, as announced by Chairman Pawan Munjal in their 2024-25 annual report.

The company is investing in future mobility both domestically and internationally, supporting next-generation entrepreneurs through initiatives like 'Hero for Startups'. Hero's electric brand VIDA has seen a 200% increase in sales, largely attributed to expanding urban retail presence.

Partnerships, including with Ather Energy and California-based Zero Motorcycles, further solidify Hero's leadership in the electric vehicle sector. An investment of Rs 510 crore in Euler Motors exemplifies their commitment to the electric three-wheeler space. Executive Director Vikram S Kasbekar anticipates 2025-26 as a pivotal year for deeper market penetration and operational excellence.

(With inputs from agencies.)