Simple Energy Pioneers Rare Earth-Free Motors in India
Simple Energy has begun manufacturing India's first rare earth-free motors at its facility in Hosur, Tamil Nadu. This marks a push towards sustainable and self-reliant electric mobility, addressing global supply chain challenges. The new technology eliminates heavy rare earth elements, maintaining high performance without compromising sustainability.

- Country:
- India
Electric scooter manufacturer Simple Energy has embarked on a groundbreaking mission, initiating the production of India's first rare earth-free motors at its manufacturing facility in Hosur, Tamil Nadu.
This strategic move aligns with Simple Energy's vision of 'Built in India, for the World,' promoting sustainable and geopolitically unbiased supply chains.
By innovating alternative compounds, the company has effectively circumvented global supply issues, eliminating reliance on heavy rare earth elements while maintaining performance. This advancement emerges amidst China's recent restrictions on rare earth supplies, underscoring the necessity for a self-reliant electric mobility future.
(With inputs from agencies.)