Colgate-Palmolive Eyes Expansion in India with Global Brands
Colgate-Palmolive (India) plans to boost its presence by introducing more global brands. Currently operating with Colgate and Palmolive, the company is in discussions for expansion into India's growing market. MD & CEO Prabha Narasimhan emphasizes the focus on leveraging a diverse product portfolio to capitalize on India's demographic and economic potential.
- Country:
- India
FMCG giant Colgate-Palmolive (India) is set to widen its footprint in the burgeoning Indian market by introducing more brands from its global portfolio. This strategic move forms part of the company's growth blueprint, as explained by Managing Director and CEO Prabha Narasimhan on Monday.
Currently active in oral and personal care with its flagship brands Colgate and Palmolive, the company is in ongoing discussions with its parent firm to explore further brand expansions. Narasimhan emphasized the enthusiastic support from global counterparts, underscoring India's key role in the company's international strategy.
With 88 years of history in India, Colgate-Palmolive currently accounts for 4-5% of the New York-based multinational's global revenue. Narasimhan projects an increase in this contribution as India, home to over 1.4 billion people, becomes a central growth market. Further digital expansion through e-commerce channels is also underway.
(With inputs from agencies.)
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