WHO Pushes for Global Health Tax Hike
The World Health Organization is advocating for significant tax increases on sugary drinks, alcohol, and tobacco by 50% over the next decade. The initiative aims to reduce consumption, tackle chronic health issues, and raise substantial revenue as development aid decreases and public debt rises. Critics challenge the effectiveness of such taxation.

The World Health Organization (WHO) is taking bold steps to combat chronic health issues by urging nations to increase taxation on sugary drinks, alcohol, and tobacco by 50% in the coming decade. This strategy is seen as a pivotal move to cut consumption of these harmful products while also generating revenue amidst dwindling development aid.
The initiative, branded as '3 by 35,' was introduced at the UN Finance for Development conference in Seville. It is projected to raise $1 trillion by 2035, according to Jeremy Farrar, WHO assistant-director general. WHO has been an advocate for such health taxes, traditionally on tobacco, and now extends its recommendation to alcohol and sugary drinks.
Despite the compelling economic projections, the agency faces criticism. Opponents, such as the International Council of Beverages Associations, argue that there is no evidence of improved health outcomes from sugar taxes. Meanwhile, the Distilled Spirits Council claims the approach will not deter alcohol abuse. Nonetheless, the initiative garners support from Bloomberg Philanthropies and the World Bank.
(With inputs from agencies.)
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