Sustainability and Innovation: Nestle India's Focus on Startups and Regional Brands

As he prepares to step down, Suresh Narayanan, Nestle India's Chairman & Managing Director, underscores the vital role of startups and regional brands in providing consumers with variety and inspiring established players to innovate. By partnering with startups, Nestle India aims to harness innovative potential and improve its product offerings.

Narayanan highlighted the evolving consumer landscape, stressing the importance of relevance to Gen Z and Gen Alpha. Brands must focus on meeting the 'what's in it for me' criterion of these groups to maintain their market position. Nestle adjust its strategy accordingly, ensuring affordability without losing relevance in the consumption story.

Under Narayanan's tenure, Nestle India embraced sustainability, diversity, and digital engagement. From reducing packaging materials to ensuring sustainable sourcing, these initiatives form the core of Nestle India's corporate journey, aligning with consumer expectations and contributing to environmental responsibility.

(With inputs from agencies.)