Prada's Kolhapuri Chappals Controversy: Fashion Meets Cultural Heritage
Prada faced backlash for featuring footwear resembling Kolhapuri chappals without acknowledging their Indian heritage. The brand later recognized the inspiration from Indian craftsmanship after criticism from Lalit Gandhi and Maharashtra's artisan community. Prada pledged to engage with local artisans but emphasized the collection is still in development.
- Country:
- India
Italian luxury brand Prada has come under scrutiny for showcasing footwear reminiscent of traditional Kolhapuri chappals in its Spring-Summer 2026 collection without giving due credit to its Indian origins.
Following criticism from Lalit Gandhi of the Maharashtra Chamber of Commerce, Prada's Lorenzo Bertelli acknowledged the sandals' inspiration from Indian craftsmanship, emphasizing respect for cultural heritage.
There is a call from India's artisan community, backed by BJP MP Dhananjay Mahadik, for Prada to collaborate with local craftsmen to rightfully recognize their invaluable heritage work and avoid commercialization without due credit.
(With inputs from agencies.)
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