Taylor Swift Touchdown: Pop Star's Unlikely Influence on the NFL
NFL Commissioner Roger Goodell acknowledges Taylor Swift's unexpected significant impact on expanding the sport's fan base after her engagement to Travis Kelce in 2023. Swift's passionate followers have boosted NFL's audience numbers, and her new fandom promises fresh support from her diverse fan base.
The NFL is witnessing an unexpected surge in popularity, attributed to pop superstar Taylor Swift. Commissioner Roger Goodell highlights Swift's significant influence on broadening the sport's audience base.
Swift, who began dating Kansas City Chiefs player Travis Kelce in 2023, is often seen at games, including Super Bowl LVIII and LIX. This relationship has expanded her fan base's interest in football, turning many 'Swifties' into NFL enthusiasts.
At a recent sports conference, Goodell expressed appreciation for Swift's impact, acknowledging her ability to attract a new and diverse crowd to the sport. With Swift's upcoming album launch, the crossover between traditional NFL fans and Swifties continues to grow.
(With inputs from agencies.)
- READ MORE ON:
- Taylor Swift
- NFL
- Travis Kelce
- Swifties
- Chiefties
- Roger Goodell
- Super Bowl
- fandom
- marketing
- pop star
Advertisement
Google News