NewsReach and AWS Startups Redefine B2B Storytelling with Crafting Bharat

NewsReach, renowned for its integrated PR and storytelling services, has earned the Best Startup Campaign award at the ET Kaleido Awards 2026. This accolade was achieved in partnership with Amazon Web Services (AWS) Startups for their standout podcast series, Crafting Bharat Season 2, a pivotal moment for B2B podcasting in India.

The award-winning series, hosted by business journalism luminary Gautam Srinivasan, delved into the narratives of eleven Indian startup founders. These conversations spotlighted how these entrepreneurs harness cloud technology and artificial intelligence to foster solutions aligned with India's Viksit Bharat 2047 vision.

With AWS Startups as a key partner, the series transcends traditional podcast formats by establishing a credible platform for enterprise storytelling. Recognized for its blend of authenticity and quality, Crafting Bharat Season 2 positions podcasting as a fundamental tool for startups to forge lasting connections with a broader audience.