Impact of Middle East Conflict and Tariffs on L'Oreal's Turnover

The CEO of L'Oreal remarked on the financial repercussions the company faced due to Middle East conflicts, causing an approximate 100 million euros reduction in the first quarter turnover. Anticipated effects of tariffs could double those from last year. L'Oreal plans to initiate work with Gucci a year prior to the end of their contract with Coty in 2028.


Devdiscourse News Desk | Updated: 24-04-2026 17:05 IST | Created: 24-04-2026 17:05 IST
Impact of Middle East Conflict and Tariffs on L'Oreal's Turnover

L'Oreal's CEO has reported to shareholders that the company's first-quarter turnover took a hit of around 100 million euros due to the ongoing conflict in the Middle East. This setback is expected to mirror future challenges related to tariffs, with double the financial impact of last year's 100 million euros expected.

On the strategic front, L'Oreal is strategizing to commence work with Gucci approximately one year before their current licensing agreement with Coty concludes in 2028. The company expresses optimism about potentially securing this partnership sooner.

This news comes amidst broader industry challenges and evolving market dynamics. Such proactive measures are indicative of L'Oreal's commitment to preemptively tackling potential market disruptions.

(With inputs from agencies.)

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