PE firm Siguler Guff invests USD 40 mn in restaurant franchise operator Trimex Foods

US-headquartered private equity firm Siguler Guff has invested USD 40 million (approximately Rs 380 crore) in Trimex Foods, an Indian restaurant franchise operator for global brands like Chilli's Grill & Bar, PAUL and Cinnabon, a joint statement said on Wednesday. This strategic partnership represents Trimex's first institutional capital raise and seeks to help accelerate the company's pan-India expansion of its existing brand portfolio, as well as onboard new global brands. Founded in 2010, Trimex operates over 50 restaurants and bakery-cafes across 13 cities in India. ''India's food services sector is undergoing a structural shift as consumers increasingly gravitate toward globally recognised dining experiences,'' said Shaun Khubchandani, Partner and Co-Portfolio Manager, Siguler Guff. A spokesperson for Trimex Foods said, ''Siguler Guff's global expertise and their track record of partnering with consumer businesses in emerging markets make them a great partner for our next phase of growth''.

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