Sanju Samson Takes the Field: Indian Cricketer Becomes EPL's New Flagbearer

Sanju Samson, renowned Indian cricketer, has been named the English Premier League's ambassador in India, aiming to bolster the EPL's presence. Samson's dual role in cricket and football showcases Kerala's diverse sports culture, enhancing fan engagement, and inspiring future generations of athletes in India.


Devdiscourse News Desk | Updated: 06-10-2025 16:34 IST | Created: 06-10-2025 16:34 IST
Sanju Samson Takes the Field: Indian Cricketer Becomes EPL's New Flagbearer
Sanju Samson with Michael Owen (Photo: English Premier League). Image Credit: ANI
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Indian cricketer Sanju Samson has been named the official ambassador for the English Premier League (EPL) in India. This new role emphasizes the EPL's strategy to strengthen its reach within the Indian subcontinent. Known for his vibrant cricket career, Samson will play a crucial role in promoting the EPL brand, fostering fan engagement nationwide, according to a press release.

In his ambassadorial capacity, Samson recently interacted with former England and Liverpool player Michael Owen at a Premier League fan event in Mumbai. This event, featuring a fan-park style screening and community activities at the NESCO Centre, underscored the growing love for football in India. Samson, a devoted Liverpool fan, shared his enthusiasm for the club, linking it back to his Kerala roots and family's football legacy. Meanwhile, Owen noted the impressive representation of Arsenal fans, demonstrating India's increasing football culture.

Beyond his association with the EPL, Samson is also the brand ambassador for Kerala Blasters FC in the Indian Super League, highlighting his commitment to football in Kerala. His initial appearance in this role was during a match against Hyderabad FC, reaffirming his influence in the local football scene.

Kerala is rapidly becoming a football hotspot in India, boasting a fervent fan base and rich sports heritage. The state has consistently produced skilled footballers and hosts multiple successful football clubs. Venues like Jawaharlal Nehru Stadium in Kochi continue to host various domestic and international matches, confirming Kerala's position as a key player in Indian football and inspiring budding athletes.

Samson's role as EPL ambassador is poised to inspire countless aspiring football fans in Kerala. His prominent roles in both cricket and football showcase the state's diverse sporting landscape and the growing interconnectivity between different sports. By leveraging his widespread appeal, Samson aims to unite cricket and football, promoting a more inclusive sporting culture in Kerala. (ANI)

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