Why quitting internet isn’t the goal for most seeking digital balance

Apart from personal wellness, participants expressed broader societal concerns, framing disconnection as a stand against the perceived profit-driven manipulation by technology companies. These members often linked overuse of platforms to issues such as political polarization, mass surveillance, and erosion of authentic social connection. The withdrawal, in such cases, was both a self-preservation measure and a form of quiet resistance.


CO-EDP, VisionRICO-EDP, VisionRI | Updated: 14-08-2025 23:42 IST | Created: 14-08-2025 23:42 IST
Why quitting internet isn’t the goal for most seeking digital balance
Representative Image. Credit: ChatGPT

A new academic investigation has uncovered how members of a global online forum are developing practical, self-regulation strategies to limit harmful technology use without fully abandoning the digital world. The research examines the motivations, methods, and obstacles of digital disconnection as experienced by participants in one of Reddit’s largest technology resistance communities.

Titled "Connect to Disconnect: What an Online Community for Digital Disconnection Can Tell Us About Digital Well-Being," the study focuses on the subreddit r/NoSurf, which has grown from around 10,000 members in 2018 to more than 229,000 by early 2024. The authors argue that while the push to reduce technology use is often seen as a call for complete withdrawal, the lived reality is far more nuanced-centered on selective, intentional engagement and the use of practical tools to preserve mental health and personal autonomy.

Why people choose to disconnect from the digital mainstream

The study seeks to understand the motivations driving individuals to step back from constant connectivity. A recurring theme in community discussions was the perception of online spaces as toxic and emotionally draining, with algorithm-driven content delivery systems amplifying negativity and distraction. For many, this shift away from mainstream digital engagement was a matter of regaining control over attention and emotional balance.

Apart from personal wellness, participants expressed broader societal concerns, framing disconnection as a stand against the perceived profit-driven manipulation by technology companies. These members often linked overuse of platforms to issues such as political polarization, mass surveillance, and erosion of authentic social connection. The withdrawal, in such cases, was both a self-preservation measure and a form of quiet resistance.

The researchers also found that some community members used the internet as an emotional coping tool, turning to constant scrolling or gaming to distract from loneliness, anxiety, or depression. However, these patterns often left individuals feeling worse, trapped in a cycle that compounded the very issues they sought to escape. Another motivation for disconnection stemmed from a growing skepticism about the quality of online relationships, with many members questioning whether virtual interactions could provide the depth and meaning of offline connections.

How people practice digital disconnection in daily life

The second focus of the research was to identify the strategies that participants use to enact digital disconnection while maintaining some level of online activity. The analysis revealed a spectrum of approaches, grounded in self-control theory.

One of the most common tactics was the adoption of alternative hobbies and routines designed to fill time previously spent online. Activities such as reading, exercise, meditation, and creative work not only diverted attention but also reintroduced a sense of purpose and intentionality. These lifestyle adjustments aligned with what psychologists term “cognitive change” strategies, helping individuals reinterpret their time and priorities.

Technical solutions also played a major role. Many users implemented browser plug-ins, app blockers, and device-level restrictions to prevent access to high-distraction websites and applications. This method, known as “situation modification,” shifts the burden from willpower to environmental control, making it harder to engage in undesirable behaviors by default.

Some participants went further by replacing smartphones with “dumbphones” or removing devices from easy reach, steps categorized as “situation selection.” These measures involved deliberately choosing environments and tools that reduced temptation. Even small changes, such as using an alarm clock instead of a phone to wake up, were viewed as effective interventions that could break habitual checking behaviors.

The challenges of sustaining digital disconnection

While the community offered a wealth of advice and support, the study’s third aim revealed that maintaining reduced digital engagement comes with persistent challenges. One common difficulty was deciding whether and how to fully delete social media accounts. Many members feared losing access to messaging functions, photos, or important contacts, leading to compromises such as retaining only essential communication features while abandoning feed-based browsing.

The addictive pull of certain online behaviors was another recurring concern. Participants often compared their struggles with technology use to substance addiction, noting patterns of relapse and guilt. This addiction framing reinforced the preference for structural solutions over reliance on sheer self-discipline. In many cases, members found that without proactive controls, such as blocking tools or scheduled offline time, old habits quickly resurfaced.

The authors emphasize that these challenges illustrate a key insight: digital disconnection is not a one-time decision but an ongoing process of self-regulation. By reframing disconnection as a skill that can be developed, rather than a binary state of being online or offline, the study positions it as an adaptive response to an environment in which complete withdrawal is rarely practical.

The research also contributes to the broader understanding of digital well-being by demonstrating how peer communities can provide both moral support and a repository of tested, user-driven solutions. r/NoSurf’s growth over the past five years reflects a rising demand for spaces where individuals can critically reflect on their digital habits and receive encouragement from others facing similar challenges.

While the study acknowledges its limitations, such as the inability to confirm the demographic representativeness of subreddit members, it also points to opportunities for further exploration. Future research could involve ethnographic methods, advanced language analysis tools, and cross-community comparisons to build a more comprehensive picture of how different populations approach digital disconnection.

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