Jozef Kaban's Vision: China Shapes Future of Automotive Design in AI Era
In an exclusive interview, Jozef Kaban, Global Design Vice President at SAIC Motor, emphasized China's pivotal role in transforming global automotive design. The Roewe JiaYue 07 Concept, co-created with Volcano Engine, exemplifies AI-native design. Kaban's strategic move to SAIC marks a milestone in redefining family-oriented AI vehicles.
Jozef Kaban, the Global Design Vice President at SAIC Motor, has declared China's central role in reshaping the future of global automotive design, during an exclusive interview. Highlighting the Roewe JiaYue 07 Concept, developed in collaboration with Volcano Engine, Kaban outlines how it sets a new standard as an AI-native vehicle series.
Known for his expertise, including designing for brands like Bugatti and BMW, Kaban sees his role at SAIC as a creative platform. Joining in 2024, he aims to further the evolution of automotive design, drawing on China's open cultural approach and swift technological advancements to drive innovative solutions.
Strategically positioned to cater to Chinese family travel needs, the JiaYue 07 Concept is set to debut in June. Under Kaban's leadership, it aims to solidify its place in China's AI automotive design sector, provide aesthetic advances, and embody a confident national automotive presence on the global stage.
(With inputs from agencies.)
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