Quick Commerce Thrives Amid Cross-Border Tensions
Despite cross-border tensions between India and Pakistan, quick commerce platforms like Zepto, Blinkit, and others continue operations. Panic buying arises as consumers hoard essentials in affected regions. Authorities, however, reassure citizens of ample supplies, urging against unnecessary hoarding as border conflicts spark anxiety.
- Country:
- India
Quick commerce platforms such as Zepto, Blinkit, Swiggy Instamart, and Flipkart Minutes are continuing their operations unaffected by the cross-border tensions between India and Pakistan.
Reports indicate that areas like Jammu & Kashmir, Punjab, Gujarat, and Rajasthan are still receiving timely deliveries. Despite the increase in demand, these platforms are managing to handle the supply influx.
As hostilities rise, there's a noticeable trend of citizens hoarding essentials, fearing a potential lockdown scenario. In response, the platforms have updated their users about delivery limitations, pledging service only till stipulated hours, while authorities like Union Food and Consumer Affairs Minister Pralhad Joshi reassured the public of sufficient stockpiles, urging them to avoid panic buying.
(With inputs from agencies.)
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