AR Rahman Advocates for Creative Freedom at India Global Forum
In a compelling dialogue at IGF London 2025, AR Rahman emphasized the importance of nurturing creative freedom. Introducing Le Musk, a multisensory experience, Rahman also discussed JHAALA, an initiative to preserve Indian classical arts. His insights on AI, cultural renaissance, and the universality of music underscored the event.
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On the final day of India Global Forum London 2025, Academy Award-winning composer AR Rahman delivered a captivating dialogue, emphasizing the necessity of fostering creative freedom across art and culture. The event took place at Taj St. James' Court.
Reflecting on his work, Rahman introduced Le Musk, an immersive project blending scent, touch, and narrative. This groundbreaking concept was inspired by his late wife's love for perfumes and challenges traditional cinematic forms.
Rahman also touched upon JHAALA, his initiative to preserve Indian classical arts, and expressed thoughtful insights on AI, championing a balance of caution and curiosity. His call for a cultural renaissance akin to South Korea's K-pop movement resonated with the audience.
(With inputs from agencies.)
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