Madayipara's Bloom: Kerala's Biodiversity Marvel Fuels Tourism and Conservation

Madayipara, located in Kerala's Kannur, becomes a captivating blue floral landscape during the Malayalam month of Karkadakam. Heavy rains bring a stunning bloom of Utricularia, Eriocaulon, and Rhamphicarpa, creating a vivid blue, violet, and white tapestry across the plateau.

This ancient laterite plateau attracts tourists and research students eager to explore its rich biodiversity. Home to around 300 plant species and frequented by migratory birds, it is a popular destination during Onam. As these natural wonders draw admiration, conservation efforts become crucial to preserve its unique ecosystem.

Kerala's Tourism Minister, PA Mohammed Riyas, announced plans to promote gender-inclusive tourism, aligning with sustainable development goals. A recent workshop, held in collaboration with Kerala Responsible Tourism Mission and UN Women India, aimed to formulate a Gender Inclusive and Women-Friendly Tourism Policy. This initiative seeks to ensure women's safety and empowerment in the tourism industry.

(With inputs from agencies.)