Reloy's Remarkable Rise: How Proptech is Transforming Real Estate
Proptech startup Reloy, backed by HDFC Capital, saw a 60% revenue growth to Rs 28.5 crore last fiscal year. Under CEO Akhil Saraf, it excels in referral sales, aiding major real estate developers across India. Since 2015, Reloy's innovations in loyalty and management enhance homeowner and broker interactions.
- Country:
- India
In the rapidly evolving landscape of real estate, Reloy, a proptech startup supported by HDFC Capital, has achieved a remarkable 60% increase in revenue, reaching Rs 28.5 crore in the last fiscal year, driven by a surge in demand for housing properties.
Reloy, a platform specializing in real estate loyalty and referrals, attributes its growth to successful referral sales strategies. According to Founder and CEO Akhil Saraf, the company has effectively integrated these strategies across numerous major real estate developers nationwide.
The company, founded in 2015, focuses on streamlining post-purchase experiences for homeowners by offering tech solutions that efficiently manage customer and broker relationships. This approach includes benefits for home interiors and finance, contributing to the broader influence of proptech, a sector projected to expand significantly in the coming decades.
(With inputs from agencies.)
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