Tech Meets Travel: Amadeus Hackathon in Bangkok Revolutionizes Traveler Experience

Amadeus recently organized a hackathon in Bangkok to enhance traveler experiences using advanced AI technologies. Key players in the Asia Pacific region participated, focusing on reimagining travel with agentic AI. Trip.com won the event with its innovative travel assistant, while various other teams showcased creative AI-driven solutions.


Devdiscourse News Desk | Bangkok | Updated: 06-10-2025 11:00 IST | Created: 06-10-2025 11:00 IST
Tech Meets Travel: Amadeus Hackathon in Bangkok Revolutionizes Traveler Experience
Amadeus hosts travel hackathon to boost innovation with agentic AI. Image Credit: ANI
  • Country:
  • Thailand

Amadeus, a leading travel technology company, hosted an innovative hackathon in Bangkok aiming to streamline and enhance traveler experiences through cutting-edge AI technologies. The event saw the participation of prominent travel service providers in the Asia Pacific region, who collaborated to redefine the search, booking, and service dimensions of travel.

The hackathon encouraged teams to utilize Amadeus Self-Service APIs alongside Google Cloud's advanced AI tools, like Google Gemini Models and Agent Engine, to explore new possibilities in personalized travel services. Esteemed teams, including AsiaOneClick, PKFARE, and House of Travel, crafted solutions that integrate agentic AI and revolutionize travel shopping and reservations.

Winning accolades for their innovative ideas, Trip.com, ClearTrip, and Richmond Travels stood out with AI-powered applications that promised better disruption predictions and budget-friendly travel planning. Trip.com's CTO Coco Shu hailed their win as a testament to their commitment to pioneering next-gen travel technology. The hackathon's results underscored Amadeus's objective to enhance global travel experiences, complimented by the talents of creative and ambitious industry stakeholders.

(With inputs from agencies.)

Give Feedback