Millennials Lead the Way in Daily Yoga Practice
A study by ICICI Lombard shows 74% of millennials include yoga in daily routines, leading age groups in practice. The pan-India study highlights motivations and wellness awareness, indicating yoga's mainstream status and disparity in awareness versus experience. Online formats grow as studio preferences persist.
- Country:
- India
A recent study by ICICI Lombard General Insurance has revealed that 74% of millennials have made yoga a part of their daily wellness routines. This age group leads in regular yoga practice, closely followed by Gen X at 70%, showcasing a growing trend in prioritizing holistic health approaches.
The pan-India study, timed with International Yoga Day, surveyed about 1,000 respondents across metro and non-metro areas. It delves into health practices, motivations, and awareness levels, painting a picture of how Indians are integrating wellness into their daily lives.
Despite yoga's popularity, the study notes a gap between awareness and actual practice benefits. While 66% associate yoga with stress reduction, only 52% have experienced these advantages. Moreover, preferences for studio classes persist, despite the rise in online yoga formats. Gen X notably adopts complementary health practices like balanced diets and daily walks.
(With inputs from agencies.)
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